About Us » KHDP
Kerala Horticulture Development Programme (KHDP) was initiated in the year 1993
with the financial support of the European Union and Government of Kerala, with
a financial outlay of Rs. 130 crores for promoting fruits and vegetable production
in Kerala and also to study the feasibility of introducing SHG
Activities were first launched in the districts of Thiruvananthapuram, Ernakulam
and Kottayam. Over the years, the programme has spread to other districts. KHDP
had experimented and refined several agricultural practices, and were able to
effectively address the hard felt needs of the farmers. This farmer friendly
project has empowered farmers to rise up to the new and emerging challenges
in the horticulture sector. As envisaged in the guidelines of the project, the
activities of KHDP, after its completion was taken over by the new farmer led
company known as Vegetable and Fruit Promotion Council Keralam.
Impact of KHDP
(Source: Excerpts from the study by XLRI, Jamshedpur)
- The fruit and vegetable production of SHGs was substantially increased to
86%. The area increase was a result of modern agricultural practices and increased
risk taking ability of farmers because of the motivation and assistance from
- Agricultural income was increased by 20-80% among most of the SHGs.
- The innovative credit package of VFPCK doubled the credit availability and
- Simplified the credit norms and easy access to credit availability was ensured.
The credit repayment of the farmers is remarkably noteworthy.
- The innovative marketing system promoted by KHDP by establishing Swashraya
Karshaka Samithis had encouraged the farmers to take full control over the marketing
of the produce.